Universal Commerce Protocol infrastructure

Agentic checkout for every online store.

Let AI shopping agents buy straight from your full catalogue, on your own site, with no replatforming.

Book a demo
AI shopping agent
via UCP
I need a waterproof trail jacket, size M, under $200.
Found it at yourstore.com, in stock in size M.
Trail shell jacket · M
yourstore.com
$179
Buy it. Ship to my home address.
Order placed on yourstore.com
Your storeCommerceUpAI agents
The standard

Built for UCP, the open standard behind agentic checkout in Google AI Mode and Gemini.

The problem

Agents are shopping. Most stores can’t take the order.

Discoverable, not buyable

Agents can find your products, then send shoppers somewhere else because they can’t check out on your site.

No UCP infrastructure

Custom-built stores have no UCP endpoints, so agentic checkout has nothing to connect to.

Part of your catalogue is invisible

Ad feeds carry only part of your catalogue. Everything else never reaches agents at all.

If an agent can’t check out on your store, it buys somewhere else.

How it works

A UCP layer on top of the store you already have.

01 · Connect

Point us at your product API

That’s all we need from your side. We handle the rest.

02 · Ingest

We take in your full catalogue

Every product, price and stock level, kept in sync with your store.

03 · Expose

Agents can read and buy it

We publish your catalogue through UCP endpoints that shopping agents understand.

04 · Transact

Orders land in your system

Agents check out through UCP. You fulfil the order and stay seller of record.

Before and after

Your ad feeds keep running. Agents get a way to buy.

Today
Your store
Ad feeds · part of catalogue
AI agents
Found by agents, but not bought
With CommerceUp
Your store
Ad feeds
AI agents
unchanged
Your store
CommerceUp · full catalogue + UCP checkout
AI agents
Found and bought, on your store
Benefits

Agent-ready, on your terms.

Keep your own site

No replatforming and no new storefront. We add a layer on top of what you run today.

100% of your catalogue

Every product reaches agents, not only the ones in your ad feeds.

You stay seller of record

Orders, payments and customer relationships stay with you.

One integration, every UCP channel

Connect once. Sell through every agent that supports UCP checkout, as each one launches.

Your options

Four ways to reach AI agents.

CompareReplatformFeed providersBuild in-houseCommerceUp
Keep your current siteNoYesYesYes
Full catalogue reaches agentsYesPart of itYesYes
Agents can check out (UCP)Depends on platformNoYesYes
Engineering effortVery highLowHighOne integration
Keeps up as UCP changesPlatform’s roadmapNot applicableYou maintain itWe maintain it
Why now

Agentic checkout went live in 2026.

Jan 2026
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Apr 2026
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Sep 2026
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Oct 2026
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Pricing

Three simple parts.

See pricing
One-off

Setup

A one-off fee to connect your store and onboard to UCP.

Subscription

Monthly

Tiered by catalogue size and the channels you sell through.

Per sale

Take rate

A small share of sales completed through agentic checkout.

Pricing is set with our pilot merchants. Tell us about your store.

FAQ

Questions merchants ask.

Something else? Email contact@commerceup.ai.

What is UCP?

The Universal Commerce Protocol is an open standard that lets AI agents find products and complete checkout directly with a merchant. It’s the standard used by Google AI Mode and Gemini.

Do I have to replatform?

No. CommerceUp sits on top of the store you already have. We connect to your product API, and your site stays as it is.

Who is the seller of record?

You are. Orders placed by agents are paid to you and fulfilled by you, just like orders from your own site.

Does it affect my existing ad feeds?

No. Your ad feeds keep running unchanged. CommerceUp adds a second path that carries your full catalogue and supports UCP checkout.

Which agents can buy from me?

Any agent that supports UCP checkout. Today that’s Google AI Mode and the Gemini app, with YouTube announced and more to come as other channels launch UCP checkout.

Which platforms do you support?

We focus on custom-built stores with a product API. [Confirm support for WooCommerce, Magento and others.]

How do you keep prices and stock in sync?

We read prices and stock from your product API, so agents see what a shopper would see on your site. [Confirm sync method and frequency.]

Is my data secure?

[Security summary to confirm before launch: encryption, access controls, data retention.]

Get started

Make your store agent-ready.

Self-serve
Build with AI
Describe your store, get your agent-ready plan.
Start a free trial
Free pilot for early merchants.
Guided
Get a demo
See agentic checkout on your catalogue.
Contact sales
Talk through your setup and pricing.
Get started

Make your store agent-ready.

Book a demo

See agentic checkout on your catalogue. 30 minutes.

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